0 Point Rewards

A reward automatically becomes available to a customer once they have accumulated the required number of points.

If a reward is worth 0 points, it will be available to customers at all times and will stay available on their accounts until the reward is disabled. It cannot be used up like a Loyalty or Marketing voucher.

Benefits Of A 0 Point Reward

• Unlike a Loyalty voucher, you do not have to assign a reward to customers via a campaign
• You do not have to worry about voucher settings like the "Max Instances Per Customer" when you want customers to have endless uses of a discount.
• Unique settings on rewards lets you choose days of the week and specific times of day that that the reward will be available. This is not an option with vouchers.

When Is A 0 Point Reward Not Appropriate?

If you want the discount to have limits to the number of uses, a 0 point reward is not a good option for you

• Unlike Marketing vouchers, you can not set a reward to have a certain number of uses. So long as a customer has enough points, they can use a reward and since this reward is worth 0 points, customers will always see it available.

If there will be issues with disabling the reward at the appropriate time, a 0 point reward may not be a good option for you

• Unlike vouchers, you can not set expirations on a reward. This means, if you are unable to disable the reward at the end of your promotion's run time, the discount will still be available to customers the following day, potentially costing you money and customer confusion. If you are not confident in your ability to disable the reward or reach out to TapMango support for assistance, it's better to use a Marketing voucher and make concessions to certain restrictions that may not be available with the voucher.